According to a report by the British telecoms regulator Ofcom, one in
three adults in the UK now uses a smartphone. The iPhone
is said to be the single most popular device with
32% of adults picking Apple’s handset as their favorite. Teenagers on
their end favor RIM’s Blackberrys, which were identified as the
preferred brand by 37% of young people. It’s fair to assume teens text a
lot and appreciate awesome keyboards pretty much any Blackberry
smartphone rocks.
Unsurprisingly with the increased adoption of smartphones, mobile
internet use has risen as well. Facebook
is the single most visited website on handheld
devices, with 43 million hours spent on it in December 2010.
Gender-wise, male adults lead with 58% compared to 42% of females. As
for the teenage smartphone users, the trend was reversed with 52% of
girls using smartphones against 48% of boys.
Ofcom’s annual Communications Market Report combines the regulator’s
own research with work carried out by other industry analysts. The
341-page document provides a comprehensive snapshot of the UK’s TV,
radio, internet and telecommunications consumption.
Via: BBC
Filled Under:
Apple
Blackberry
Infographics
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