12 Dec 2013

Yahoo Is Getting 31% Of Its Revenue From Microsoft





The relationship between Yahoo and Microsoft has been a little rocky this year, but it has come out that the “Search Alliance” between the two companies is generating as much as 31% of Yahoo’s revenue.

The SEC reportedly sent letters to Yahoo asking for more details on its revenue from search and display advertising. Bloomberg reports (via Danny Sullivan):

The company outlined the portion of revenue it gets from a search agreement with Microsoft Corp. (MSFT), following inquires stretching back several months, according to new regulatory filings that were made public yesterday. Yahoo, which had previously said the deal comprised more than 10 percent of sales, said the pact generated 31 percent of revenue in the latest quarter.

In other words, Yahoo may need that Microsoft deal more than anyone realized, given the company’s public complaints about it.



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