Instagram just launched video functionality. Glorious, 15-second, editable video functionality. Complete with image stabilization.
So what does this mean for Vine? In the end, the competition should give users plenty to be excited about, whether you’re a Vine loyalist or an Instagrammaholic. And both apps will likely continue to thrive, as I’ve stated a few times already. Where Instagram’s user base is mostly made up of people documenting their feet, coffees, and pets, Vine has attracted a group of users who are pleased by the challenges set forth in the app.
Instagram’s filters, longer video length, stability technology and already-ingrained user behavior will keep its video offering very similar to its photo offering. People will now just post videos of their feet, coffees, and pets. At the same time, Vine’s growing community of creatives and tinkering designers will likely continue to blossom, as well.
But to end my endless list of predictions, let’s go ahead and take a hard look at how these platforms are different: