14 Mar 2015

10 web design trends that will change everything in 2015





By Craig Grannell at CreativeBloq:

Some of the web's smartest thinkers reveal what they believe will transform the web.

In 2014, the biggest web design trends included: grid layouts, flat design, background videos, and the increasing capabilities of HTML5 APIs.

So which trends, technologies and techniques will define 2015? net magazine set out to uncover them by asking 20 of the web's brightest designers, developers and thinkers.

Here's our list of 2015's defining trends. Some ideas are featured in net magazine's feature. Most contained here are exclusive, and you won't read them anywhere else.


01. Huge background images

Front-end developer Benjamin Hollway expects more massive background images in 2015, "used alongside rich typography and subtle parallax effects", largely due to the lead taken by massive brands such as Apple and Google Nexus.


02. Card-based design

Creative director Haraldur Thorleifsson says card-based design will be big: "Content needs to fit on different types and sizes of screen, and cards are the easiest way to make that work across platforms." He adds this presents a design challenge, since cards can be dull, "but we're seeing fun, clever takes on this from companies like Google".


03. Digital-first branding

Clearleft founder Andy Budd (clearleft.com) says "as more companies realise their customers' primary experience with them is online, we'll see more digital-first-approaches to branding". He predicts companies "ditching traditional branding agencies who treat the web with the same care as a branded mug", instead "commissioning digital agencies to conceive a brand that works first online before filtering down to other channels."

Ghostly Ferns founder Meg Lewis (darngood.co) adds this may result in "more brands with responsive, fluctuating logos," which will "force designers to think about a logo from 'big picture' to 'minute detail' as it scales".


04. Open data

Sally Jenkinson says open data's been on the rise, but many digital spaces remain "more closed than ever" and so "leaders such as The Open Data Institute are working to promote more openness". She reckons this will gain public awareness in 2015, and projects will respond accordingly, in terms of publishing and consumption.

Clearleft's Andy Parker says we'll therefore see "more public and private companies making data and content available". In turn, this will result in "some pretty spectacular services being created, like the Cern sandbox".


05. Responsive design – evolved

Designer Victor Erixon (minimalt.se) expects the industry to "continue maintaining simple and minimal aesthetics," with the web "becoming fully customised for different viewports".

But others see responsive design going further. Jonathan Smiley (jsmiley.me) thinks we'll see "responsive design practices become more important in native apps," in part through a proliferation of wearables. "Apple Watch, for example, relies on a responsive-like flow to accommodate a small screen, and so while 2015 isn't the year the web and native become the same, it'll get us much closer."


06. Privacy

Designer Laura Kalbag (laurakalbag.com) says we've long "designed for security, so people can trust forms and checkouts with their information". Now, as people become aware of how data can be exchanged with third parties, "they'll be reluctant to share it without good reason — and rightly so".


07. Isomorphic JavaScript

Web design author and practitioner Aaron Gustafson has an alternate take on investment in frontend JavaScript frameworks like Angular and Ember: "Development benefits can be great in terms of speed of development, but there are costs to using this approach. JavaScript is the single biggest point of failure in any web-based product. Unlike on the server side, we do not control the execution of code in the browser."

He therefore reckons we'll see more use of isomorphic JavaScript, for companies that have heavily invested in JavaScript for their site infrastructure: "It offers improvements in the areas of performance, SEO, and maintainability to boot. Airbnb and Twitter have moved to this approach. Others will surely follow."


08. Iteration

Designer Robby Leonardi mulls that perhaps 2015's big trend will be iteration on what we already have: "We just had trends such as responsive and flat design, and it will take time for another big thing to happen."

By contrast, he sees enhancements on existing concepts and technologies, with increasingly sophisticated web layouts, better typography, and more designing in the browser.


09. Vibrant design


BaseKit co-founder Richard Healy believes Google's Material design specification – intended to combine the texture and tactility of paper and ink with the 'imagination and magic of digital' – will inspire designers.

He told us: "Think bold, graphical and intentional. We're talking vibrant, unexpected colours, contrasted with subdued and muted environments; large-scale typography, soft directional lighting and shadow; the use of responsive design best practices; and meaningful motion – carefully choreographed animation that provides fluid, seamless touch transitions and, more importantly, delights users."


10. Web components meet adaptive design

Developer Aaron T Grogg predicts "web components and adaptive development will combine to create a new style of web development". Someone will then fashion a "snappy acronym for this approach, which will cause all job ads to now require it".

By adaptive, Aaron clarifies he means making decisions on the server regarding mark-up to send a user, usually depending on the device being used. "When you combine the power of adaptive development with the flexibility of web components, I think we are going to see very creative solutions from designers and developers.

Hopefully, we will still be creating mobile-first, responsive, one-site-for-all-devices, but making subtle differences will be powerful tools in our toolboxes."

Filled Under:

32 comments:

  1. Thank you for posting the latest trends in 2015. I’ve been searching for new ways to improve visuals on my websites. I have been looking into some new ideas for graphic design and have discovered a 3D web design services . The 3D art on their website is so realistic, I feel like I could use something like this in place of actual photographs, as I’m not the greatest with a camera and can’t always find the stock photography I’m looking for. I’m wondering if you have heard of it? And also, what are your thoughts on using 3D graphics on websites? Thanks again. :)

    ReplyDelete
  2. Thanks for sharing this useful post for us.
    Web Design Penrith

    ReplyDelete
  3. all are good points to follow. Surely i will tell my developer team to follow this points

    Web Design Companies Bangalore | Website Development Companies Bangalore

    ReplyDelete
  4. I am already aware about this upcoming change in 2015 and most of this are already taking place in the market. Can't wait to see what's going to happen to web design trend in 2016.

    ReplyDelete
  5. I would like to say that this blog really convinced me, you give me best information! Thanks, very good post.
    Rochester NY Web Design

    ReplyDelete
  6. Run 3
    Great post! Thanks u for sharing, when I read I feel have information very useful.
    Thanks again
    Head Soccer
    Juegos De Terror
    Mahjong Free Games
    Cool math 4 kids

    ReplyDelete
  7. Really nice post thanks for the sharing. Now you can find the best web designing service at decent price from here: Web Designing in Ludhiana

    ReplyDelete
  8. web design trends are totally changed as compare to 2016,we provide complete web solutions company in Bangalore brings you the most innovative, economical and search engine friendly website design and development services.
    Website Design Company | Web Devlopment in Bangalore

    ReplyDelete
  9. I really like reading this blog. It is very informative and very helpful to read. Thank you so much for sharing this very valuable post. Website Design Fort Lauderdale

    ReplyDelete
  10. This is awesome information for anyone looking to go into web design or refresh on several approaches to go about doing it. Thank you for this great blog as it has really helped summarize some of the key factors to consider when looking at this further. My husband also really enjoys reading your blog, thank you for your time, thanks.

    Jane Osborne @ Customer Finder Marketing

    ReplyDelete
  11. This is an amazing blog.Thanks a lot for sharing.I will be waiting for your next post.
    web design abu dhabi

    ReplyDelete
  12. Even though I’m finding this post 3 years after its original postdate, it’s crazy how accurate your predictions were. I think you predictions still remain true for the future upcoming years as well. Although this post was published years ago, I can’t believe how relevant it is in today’s day and age. I truly do believe vibrant designs and digital-first branding have taken to the front in the eyes of web developers as well.

    ReplyDelete
  13. Nicely presented information in this post, I prefer to read this kind of stuff. The quality of content is fine and the conclusion is good. Thanks for the post."!!
    Web Designing Abu Dhabi

    ReplyDelete
  14. Great post! but everyone knows that before making a website make sure that your site is responsive. But still this is a great post! actually you can use this tips up to present year. Thanks for sharing

    ReplyDelete
  15. Very Informative Article .Keep up the good work
    Web Designing trends

    ReplyDelete
  16. Very useful information, Keep posting more blog like this, Thank you.

    Latest Website Design Trends In 2019

    ReplyDelete
  17. Thanks for this article. I work as a developer at IT Plus.

    ReplyDelete
  18. This comment has been removed by the author.

    ReplyDelete
  19. This comment has been removed by the author.

    ReplyDelete
  20. We offer best solution for Fridge repair Dubai International City, TV Repair Dubai International City, Washing machine repair Dubai international city and more. These are our famous service in Dubai international city that offer to customer at affordable prices.

    ReplyDelete
  21. We have many years of experience in Washing machine repair all over the Dubai areas. We can fix your machine at a very reasonable price by appliance expert teams. Our repairmen are very honest, well trained in washing machine repairing
    Washing machine repair Al Quoz Dubai
    Washing machine repair Dubai International City

    ReplyDelete

  22. It’s Great site sir,I am regularly following your site thanks for sharing with us. klickbazar.com

    ReplyDelete
  23. If you are a youtuber, then know 100k Subscribers on YouTube Salary Per Month With Full Report?

    ReplyDelete
  24. Home salons, certified beauticians, because they are very experienced in their main field and keep up with the latest trends in hair styling and shades, give the hair a unique and new look. In the digital age, beauty salon services at home are easily accessible at your fingertips

    salon at home near me
    home salon services near me
    Waxing Salon At home in Noida
    beauty services at home near me

    ReplyDelete
  25. Thank you for sharing very useful and informative information on Web development Dubai | Website development Dubai

    ReplyDelete
  26. It's really a best Blog I found ever on the topic related for ecommerce website Dubai Also get at affordable services price.

    ReplyDelete
  27. Whether you’re starting from scratch with a new website or need an existing website redesigned, Columbus Website Design can handle the job. Even if you need some minor modifications, corrections, bug fixes or maintenance, we can help you! Our custom website design services usually expose new opportunities for our clients, enabling us to rank the website higher in search engines, drive more website visitors, and ultimately convert more visitors into leads and paying customers.
    Learn about our website design services.
    Search Engine Optimization
    Search Engine Optimization is important for many small businesses and non-profits. Our SEO process of optimizing your website helps it rank on the first page search engines such as Google, Bing, Ask, Yahoo, AOL, MSN and more. Search Engine Optimization in Columbus, Ohio is important to enable your business to be competitive on Google. We enable your website to rank higher on Google with time honored experience and white hat techniques.
    Learn more about our SEO services.
    Social Media Marketing
    Reach more customers, get measurable results, and spend what you want with our online marketing services. Need a Facebook page or more Twitter followers? We can handle that. Need to get your site ranked on Google, Yahoo and Bing search engine? Our professionals will consult with you and establish realistic goals to make it happen. We will do everything for you that’s needed to be successful online. Call us for a no-obligation free consultation.
    Learn about our social media marketing.
    Mobile Websites
    With a growing number of smart phone owners using their mobile device to search for and locate local businesses online, it is now more important than ever to have a mobile website which caters to smaller screen sizes. A mobile site will automatically recognize a mobile device and serve up the mobile version of the website design. Typically, this includes a reduced navigation structure, resized images, resized buttons and a condensed layout.
    Features & Benefits
    Functionality and design elements built into every website
    FASTER LOADING
    With more users visiting from mobile devices, a fast loading website is a modern day requirement.
    USER-FRIENDLY
    Simple, clean, professional and modern designs allow your visitors to navigate your website quickly and easily.

    EASIER TO MANAGE
    With a WordPress powered website, managing your site’s content is as easy as using Microsoft Word.
    SEARCH OPTIMIZED
    Search engines will love the new website we build for you. Our websites come packed with over a dozen features that help you show up in search engine results.
    AFFORDABLE PRICING
    Our competitive and cost-effective pricing allows you to save more of your marketing budget.
    SECURE
    With our 256-bit SSL certificates, your website will have bank-grade security to keep away outside eyes.

    ReplyDelete